Showing posts with label Kanye West. Show all posts
Showing posts with label Kanye West. Show all posts

Thursday, February 4, 2010

BRAND KANYE

Working over at BrandMakernews has allowed me, as a writer, a freedom that I sometimes miss with art.The freedom of an unfettered thought, playing itself out, from beginning to end. But of course I still get the urge to lay pen to paper and let a brother know how I put it down... lol. So when the opportunity presented itself for me to illustrate a piece my brother, Creative Director David Harley was working on, I jumped at the chance. The piece, the first of many to come, was a brand driven profile on Kanye West in the sites newly serialized section  Brand Universe. After getting some of the facts on the article, I sent him these:
 

After a few drafts, we concluded that less was more and decided to go the straight portrait route.




This B&W study was ok , but it didn't get the feeling and energy David was going for in the piece. It seemed too stodgy and illustrative. Too much line work. Since he wanted a cleaner look, I decided to go a different way and play up the simple cohesiveness of Dave prelim design:


Now that's that shh right there! I wake up just to do this. Clean, flashy and fly. Just like yours truly... lol.


Some extra design elements are place around the portrait to set off,  then all I had left to do really, was sit back and admire Dave's design work....


Blaow!! Tell me that ish ain't hot... lol